Buy Used and New Malcolm McDonald Books

Creating Powerful Brands: The strategic route to success in consumer, industrial and service markets (CIM Professional Development)

by Leslie de Chernatony,Leslie de Chernatony,Malcolm McDonald

ISBN 13: 9780750606608

Format: Paperback (282 pages)
Publisher: A Butterworth-Heinemann Title
Published: 21 Sep 1992

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Key Account Management: The Definitive Guide

by Malcolm McDonald,Diana Woodburn

ISBN 13: 9780750662468

Format: Paperback (416 pages)
Publisher: Butterworth-Heinemann
Published: 13 Nov 2006

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The Marketing Plan in Colour (Chartered Institute of Marketing)

by Malcolm McDonald,Peter Morris

ISBN 13: 9780750647595

Format: Paperback (96 pages)
Publisher: Butterworth-Heinemann
Published: 08 May 2000
Other Format: Paperback

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100 Practical Ways to Improve Customer Experience: Achieve End-to-End Customer Engagement in a Multichannel World

by Martin Newman,Malcolm McDonald

ISBN 13: 9780749482671

Format: Paperback (304 pages)
Publisher: Kogan Page
Published: 03 Aug 2018

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The Marketing Plan: A Pictorial Guide for Managers

by Malcolm McDonald,Peter Morris

ISBN 13: 9780750606783

Format: Paperback (96 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 30 Sep 1992
Other Format: Paperback

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Key Customers: How to Manage Them Profitably (CIM Professional Development)

by Malcolm McDonald,etc.,Beth Rogers,Diana Woodburn

ISBN 13: 9780750646154

Format: Paperback (319 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 07 Apr 2000

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Creating Powerful Brands

by Leslie de Chernatony,Leslie de Chernatony,Malcolm McDonald

ISBN 13: 9780750659802

Format: Paperback (496 pages)
Publisher: A Butterworth-Heinemann Title
Published: 23 Sep 2003

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Marketing, An Introduction

by Martin Christopher,etc.,Malcolm McDonald

ISBN 13: 9780330320467

Format: Paperback (352 pages)
Publisher: Pan
Published: 09 Aug 1991
Other Format: Paperback

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Marketing Plans

by Malcolm McDonald

ISBN 13: 9780434912308

Format: Paperback (224 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 09 Apr 1984
Other Format: Paperback

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Super Job Search: The Complete Manual for Job-Seekers and Career-Changers

by Peter K. Studner,Malcolm McDonald

ISBN 13: 9781852520304

Format: Paperback (352 pages)
Publisher: Mercury Business Books
Published: 18 May 1989
Other Format: Unknown Binding

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Market Segmentation: How to do it, how to profit from it

by Malcolm McDonald

ISBN 13: 9780750659819

Format: Illustrated (492 pages)
Publisher: Butterworth-Heinemann
Published: 18 Sep 2004
Other Format: Paperback

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Marketing: A Complete Guide

by Malcolm McDonald, Martin Christopher

ISBN 13: 9780333994375

Format: Paperback (584 pages)
Publisher: Palgrave
Published: 17 Apr 2003

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